We’re excited to share news of our most recent integration with Leanplum!
Success on mobile goes beyond app downloads. True growth requires engaging users to keep them coming back. Too often, the solutions app managers need to create positive app experiences and manage customer relationships are fragmented across multiple tools. Now that mobile is so essential to our lives, providing value requires an integrated effort. Built on a foundation of A/B Testing and Analytics, Leanplum delivers a deep customer understanding. Above and beyond that, they give you the capabilities to act on this intelligence within a single, complete platform.
The mParticle – Leanplum integration provides mobile marketers with the optimal solution for providing a customer experience focused on driving user engagement and retention. The integration allows mParticle customers to employ the Leanplum services with a streamlined approach for collecting data and using it at the time and place that catalyze users to open an app (after initial download). Combining the collection of robust mobile data in real-time with the ability to message users, automate workflow, personalize experiences, A/B test features and analyze behavior is essential for competing in today’s mobile ecosystem.
For more info on this integration, contact us!